I have finally seen something new from Getty, a settlement demand letter that was handled completely electronically. The settlement demand letter was attached to the email as a PDF. While the demand letter was pretty much standard it did contain an offer to receive a code for 5 free images from thinstock.com once the demand was paid. I had heard of this from other letter recipients before but had not actually seen it yet.
Getty may have been doing this for a while but this is the first instance of it I have seen. I would imagine with the number of these letters that are sent out on a daily basis the money saved in postage would add up very quickly provided the email addresses are readily available.
Thank you to Matthew for forwarding copies of the emails and demand letter to review. I am not posting the letter as apart from the offer for 5 free image that is the standard Getty demand letter.
Getty may have been doing this for a while but this is the first instance of it I have seen. I would imagine with the number of these letters that are sent out on a daily basis the money saved in postage would add up very quickly provided the email addresses are readily available.
Thank you to Matthew for forwarding copies of the emails and demand letter to review. I am not posting the letter as apart from the offer for 5 free image that is the standard Getty demand letter.